Contextual Advertising
Any basic language search engine (PS) includes a search string. In addition, all the popular search engines, in addition, the search string, include block content. Context online advertising visible to the right of the results of the substantive issue. Distributed by the 4 main systems context in Ukraine and Russia: the context from Google, Yandex (Direct), Runner and Meta-Context (Meta is Ukrainian). Contextual advertising – it's pretty powerful tool when there is a desire to quickly get the revenue, to sell any product or tell consumers about future discounts. It is natural for the almost immediate result will have to pay more money here why contextual advertising site is estimated more search engine promotion. "Sweet spot" in the context of any system of advertising there is a "sweet spot" – over the issue. With this placement, contextual ads on 90% blends with issuance of a search engine.
All the ads from this place, among other things marked light yellow color. To hit the top position your online resource that is similar, as well as your advertising messages should not contrary to a number of criteria, the uniqueness of the text to website usability. Agency Services Do you have two ways of communication with contextual online advertising – do it alone or give up all the advertising agency. The last option would be more efficient, since the expert knows all the complexity of the system and will take only a modest percentage of the provision of services. In drawing up the campaign for an advertising agency, you are likely, see:-schedule creation content advertising campaign, a list of search queries that will be visible to your texts;-list your site and where to come, users who click on advertising text. -Approximate budget advertising campaign, advertising announcements for the systems context, Google, Yandex (Direct), Runner and Meta-Context and its registration in these systems, the approximate-value target, ie Your ad text will be shown in set time and a given region (the installation target does not interfere, do not refuse), a clear monitoring sites of competitors and transitions to your site, are different reports that present performance of specialist. How much is a Contextual Advertising Campaigns nonweak distinct in many ways, from the age of potential buyers and ending with an experienced specialist. Consequently, the cost of content described as very difficult. It all depends on your desires and capabilities. Also, specialists take from 15 to 60% of the money for his work in context.