Gonzalez Web Site

Posted by marmara on August 22, 2015

Listed below are some features that should have a logo. The logo should be attractive, this feature is based on the impact it has on customers, that catches their attention and be attracted to consume the product. At this point it is important to make several sketches of the design you want, and show it to several people, or do market research to test the effect that will produce the new logo. This also applies when you are redesigning a product logo, as if customers were used to identify the product with the logo and this is changed, it is necessary to perform various tests of the product with the new logo, group dynamics, interviews, questionnaires, to record the opinion people, this first and once you have decided what will be the new design, intrigue campaigns that show the new logo, so that people will identify with, and can be associated with the product. Timeless. This means that the logo design should be sustainable over time, ie should not be changing unless the situation warrants, an excessive drop in sales, which may be a factor that forces the product relaunch with a change of logo. Must be legible, that is to be understood easily, the logos when they are very far-fetched, it happens that is not easily identified, the logo must be clearly recognized, whether the size is big, small, that is static or in motion . When a logo is readable, this is more easily remembered by customers, as the case described above the sports brand Nike, whose logo is simple making it easy to remember and identify it.

Another feature of the logo is different to other, ie it must have something that sets you apart from others, would be very complicated to our company’s logo resembles that of another, as well as bringing confusion to customers, we would not be identifying our product, and what every company wants is that its product is recognized by potential customers. Here comes into play simplicity of design, since the simpler is better remembered. If you follow these simple considerations when designing our logo, it will have guaranteed success. Felix J.

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Dominican Republic

Posted by marmara on August 21, 2015

The Dominican Republic has experienced unprecedented growth since 1999 when we consider that for this year only were recorded, according to the Directorate General of Internal Taxes, 375.023 units throughout the country. According to the latest report of this government agency, the 2007 showed the figure of 942.180 motorcycles through the mechanism of issuance of license plates, while the other side says in effect exceed one million two hundred thousand, as there is a lot of motorcycles as an introduction to country and / or unlawful assemblies, without technical certification of movement and their drivers, their driving unlicensed drivers, although that has begun in recent months the process of issuing, without major impact. In relation to all vehicles of all types, motorcycles are a percentage ranging from 38.

39% in 1999-44. 42% in 2007. In the previous year experienced a slight distortion on the volume of describers park, but continue rising two-wheeled vehicles in absolute number. The growth in nine years has been approximately 60. 19%, ignoring what is stated in terms of number of units of irregular movement. The fact of becoming an attractive population to the total number of voters in the Dominican Republic, motorists could eventually reach 25%, the largest segment represented by motocross (motorcycle taxi) is used in political campaigns for various purposes from carrying party flags in marches and caravans for pay in cash and fuel units deliver on the initiative of candidates promising heavy investment in state resources and to organize into unions and confederations.

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Primate Reig

Posted by marmara on August 19, 2015

I did not have much time for that could overwhelm this new and terrible sense because when I came around the corner and at the end of the long avenue Primate Reig. Yes there were people there, many people. A weak interim sources, such as campaign eerily illuminated the scene of whatever it was that had happened. It seemed as if the rain had wanted to bash especially in that place. The drops were rushing there bigger, more regular and with a dogged and steady cadence, soaking everything: the ground, the facades of the houses lined up like a silent army that was facing the abyss of a field where he had the city, people wandering body like sleepwalkers and mud deposited in the mortuary in a line that extended beyond where the rain could be seen. a "No be standing here, man a "said a police uniform unrecognizable under his raincoat wide. I was wrapped up, noting that Dante and funereal spectacle.

The guard was not really directed at me but a guy at my side hindered the passage of two men carrying a body on a stretcher. As I approached the bodies, systematically arranged next to each other like pieces of a gigantic and sinister they played dominoes with the soulless monsters, I found that the row is lost beyond my sight. The lanterns as fair kneeling on the ground every few feet and temporary and insufficient focus scattered here and there, barely illuminating the bustle of each others: nurses, medical stretcher, with flimsy makeshift stretchers and litters, probably trying family to recognize their relatives, authorities were trying to solve what was already inevitable a …

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Metropolitan Salon

Posted by marmara on August 11, 2015

Thus, the bedroom suite worth Metropolitan Salon 15 – 20 thousand euros, would cost half the price if you take matters into their own hands. Furniture production in Italy is over 30 thousand large and small businesses. This is a very profitable business, supported by state, so the quality of the furniture paid much attention. But in China, in addition to factories with one hundred percent Chinese capital, the furniture is made to order and European manufacturers, which led to the Celestial leading position in world production in this area. The main materials for the manufacture of Chinese furniture are wood, glass and metal. And look there for that. The design meets the latest trends in fashion, and she furniture complies with European standards.

Having studied, no forum, I realized that the desire to purchase furniture from overseas compatriots, is sufficiently large. On the pages of many forums being deployed wide debate among those who have already acquired, and those – who only have to learn and it is important to all the details of an overseas purchase. By connecting conversations and employees of travel agencies, freight companies, customs authorities, and even Consultants Salons (working or have left the business). So you can get all detailed information: required (in which agencies operate, to some plants lower the price, quality and above) useful (the nuances of selection of furniture in the most popular countries such as Italy and China), regulatory (especially delivery and customs), removes any doubt about the high cost of stores (online Otzyv.ru former employee of one of salons, whose work is directly related to the pricing was, writes that "… in Russia furniture comes with a price tag, which is increased by 2-3 times.

(Cram into it all, from the road to pay a designer) … "and, of course, advertising (Where do without it!). Spending a day on the study of information, just count the commercial benefits and begin to understand the attractiveness of this acquisition. For many interested in the possibility of importing furniture for abroad, the most relevant, perhaps, the question of delivery. All of course – who would want to get furniture from scratches? Yes, and the application process seems to complicated transport. However, the devil is not so bad as he is painted. Basic furniture routes fairly well understood forwarding companies, technology, transportation is also not an issue. On one of the tourist portals came across an interesting offer on delivery of furniture Italy – 350 euros / cubic meter. This amount was included and duty. "Customs clearance" is designated 31 euro. Agree quite adequate price for the delivery of exclusive bedroom suite or a spectacular office. In this case you guarantee a reliable five-layer packaging of furniture and valuable cargo insurance. According to seasoned buyers of furniture, even with all the additional costs of buying furniture abroad can save a lot, arrange living room furniture, other than by creating a unique interior.

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Strategic Session

Posted by marmara on August 11, 2015

In the life of every business there comes a point when you want to check their intuitive decisions, to understand whether the company in the right direction, systematically analyze the business, look at it "from outside", ask yourself question "what next?". And many companies are looking more and more modern forms and approaches to strategic planning. Faced with various problems in this work, companies are realizing that operate and grow your business spontaneously, "at random" – is extremely dangerous. Every company needs to meet ever-changing world around them – to seek and develop their own competitive advantages, to set new goals, create new strategy. What happens when there is a strategy only in the mind of the owner and the managers do not know the strategy and can not articulate it to others? What happens when managers are afraid of change and do not know what tomorrow will bring? What happens when a company lives "fire" tasks? The company transformed into a chaotic system, where everyone is trying to survive. Developing such a system? No.

Just a clear vision of the company and clearly formulated a strategy shared by all team members, and help them become self-developing, cohesive and dynamic moving to their targets. In practical terms, the strategy serves as a connecting element, which "glues" the organization, forcing it to act as a unit and brings it into motion. Ambition and perseverance of the company – a definite plus, but not calibrated strategy to achieve high results difficult.

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Financial Studies

Posted by marmara on August 10, 2015

Assistants in the formation of basic economic knowledge of the population were taught through selected media. And it’s worth noting that the media is really active in this area. As an example, lead sources such as the “Guide of private investors” (investment banking project business newspaper “Vedomosti”), “A ‘” (project of the “Expert”), “Popular Finance”, “Family Budget, Money & I” and others. But in Most of these publications are targeted at specific audiences, often representing the users held various financial services, people who know firsthand that yield mutual fund – not the only indicator of the management company. The main part of the population is not covered by the media. To attract new customers, yet do not use the services of the bank and not having a clear idea about them widely used by advertising. But by itself does not carry advertising educational functions, but rather is aimed at promoting a particular bank and its products. And here is the paradox.

According to the results research aimed at studying the influence of advertising on the perception of the banking Russian man presented in the advertising services, our citizens, looking at video of a commercial bank on its proposed service, rush her to the Savings Bank. As a result, the bank’s cost of advertising and promotion of its products are ineffective. In addition, the National Agency for Financial Studies (NAFI) in the organized in September year study, “The market of bank services: preferences of Russians” found that advertising is not the overriding factor when choosing a bank.

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Laser Graphics

Posted by marmara on August 5, 2015

History of laser graphics in the glass has about 40 years. The first author's certificate to the drawing of a laser beam inside the glass had been issued in the USSR in 1971 No wonder they say that all brilliant – easy! Initially, the points inside Glass is a side effect when using the laser, and because of these laser devices out of order. Then, of course, found a way to get rid of them, finding out the cause of. But since this has a negative effect side, then there must be pros. Here then came up with a wise idea to physicists use these terms to their advantage.

The first souvenir with laser graphics was truly handmade. Every point counted and shall manually. Of course, these gifts cause concern, but the complexity of their manufacture is not possible to establish mass production. That all changed with the advent of computers that will automate the process of creating a souvenir. But the most important event that influenced the development of the technology of souvenirs by laser graphics was "perestroika", when the science is actually expelled from the "budget" and the scientists became a matter of survival. That's when you and were first set to draw a laser into the glass. In 1991, in Leningrad, was obtained the first patent for a technology that is called "Laser graphics." At the same time appeared the first corporate gifts from glass with three-dimensional image inside. Performance of machines for laser graphics at that time was quite small and the increase in output of souvenirs is achieved by increasing the number of channels in plants and some of them amounted to 48! Until the mid-90's market presents optical glass was limited to Moscow and St.

Petersburg, but the growing interest in laser graphics and the development of market relations in Russia gave impetus to the advancement of technology production of souvenirs. Installation laser graphics have been sold in Europe, USA, Israel and Japan. China is a separate line item in this list. The rapid development of China's economy, cheap labor and the business acumen of the Chinese business allowed them to immediately capture a market leader in the production of gifts and souvenirs that are based on laser technology, in particular, and laser graphics. What is happening in the market of laser graphics now? Against the background of huge quantities of cheap souvenirs from China, Russian manufacturers are betting on higher image quality, targeting and exclusivity of their products, as well as the minimum time manufacturing. Currently in Russia there are about 20 companies involved in the design of equipment and production of souvenirs in the crystals, and the number of people using their services is constantly expanding due to growing popular gifts with laser graphics. A new trend in laser graphics, a laser image in glass. Many manufacturers are widely using this technology in their daily work. Laser photo are three-dimensional and two-dimensional, and are created differently. For the three-dimensional image using 3D scanners, which are expensive and not always justified. Flat same two-dimensional pictures are capable of producing almost all modern installations laser graphics. Ease of creation and artistic appeal led to the popularity of these products among consumers. The company "City" joined the market of production of gifts and souvenirs Laser 3-D graphics in glass in 2007. Although we are not pioneers in this field, our knowledge and experience from other manufacturers, we have consolidated, as well as up to date equipment allows us to compete with well-known manufacturers.

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Light Boxes And Various Types Of Illuminated Signs

Posted by marmara on August 4, 2015

Since the purpose of advertising is not only to strengthen the brand in consumers’ minds, among the many ways to promote products and services outdoor advertising is one of the first places, as has a very wide coverage of various target audience. And on the quality of outdoor advertising is directly related the number of customers and profit accordingly advertised business. David Bershad might disagree with that approach. The basic elements of outdoor advertising signs are, large letters, light boxes, shop windows, pillars, the facades, steles, light menus and pointers. Integrated design of facades and windows in the main characteristic of the major retail and entertainment, has always designed and developed in individually. A light-boxes and all kinds of illuminated signs are present in almost all locations – from the office to a large shopping center. Therefore, they are the most popular products among the customers of outdoor advertising.

The world of outdoor advertising is in a constant state of evolution. Modern human society can not do without advertising. Outdoor advertising has long ceased to be only means of developing trade in the product. Outdoor advertising – is one component of the formation of the social space of the urban environment. The effectiveness of outdoor advertising is determined initially by various parameters, because outdoor advertising – it’s pillars, billboards (billboards, posters), billboards, light boxes (light boxes), as well as various posters.

Outdoor advertising in today’s corporate marketing is becoming one of the most effective ways to attract the attention of a hypothetical client. The words ‘ads’ have become so commonplace that often the product names are replaced by the terms of the texts of outdoor advertising. Signs of light boxes can be made on a variety of technologies, and for every object you need to choose the most suitable one. To place a light box as a media advertising in public places are used construction of prefabricated aluminum profiles. This allows for quick replacement of the image. For small shops is better to use light boxes with supporting framework of a steel frame, for indoor advertising boxes – elegant aluminum and plastic profiles as well as light boxes with individual design, etc. Manufacturing pillars, as well as signs, plaques, benches, billboards and other outdoor elements involved in the firm Vansel in Minsk. There you can order the development of corporate identity design, including 3D, interior design showcases and shops. Vansel is developing, designing, manufacturing and installation of complex elements design of the facade, windows, dimensional letters and other products for outdoor advertising using a variety of technologies – from the use of the completed system and standard fluorescent lamps to sophisticated designs custom shapes with the use of LED technology.

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